Sanctuary for All — Tiah Galloway
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Social Impact 2025

Sanctuary for All

A social impact campaign creating a versatile visual identity that acts as a beacon of refuge — as recognizable on a protest sign as on a window sticker or digital asset.

Sanctuary for All
RoleDesigner & Visual Strategist
ToolsAdobe Illustrator, Photoshop
DeliverablesSignage, Stickers, Print Layouts
StyleMinimalism, Earthy Palette
01 — Overview

A Light in the Window

Sanctuary for All is a social impact campaign dedicated to high-visibility advocacy and community safety. The goal was to create a versatile visual identity that could serve as a "beacon" — a recognizable symbol of refuge that works as effectively on a protest sign as it does on a window sticker or digital asset.

By combining historical symbolism with a modern, scalable aesthetic, this project provides a tangible way for individuals to signal their commitment to inclusion and protection within their local communities.

02 — Process

From Candle to Spark

The design process began with the concept of a "light in the window," a gesture of hospitality shared across many cultures. I was specifically inspired by the Irish tradition of placing a candle in the window to signal a safe haven for travelers, as well as Anne Frank's reflection: "Look at how a single candle can both defy and define the darkness."

My early drafts focused on a literal candle to ground the project in these historical roots. However, to ensure the design met the modern needs of a social campaign, I transitioned to a bold, matchstick-inspired spark. This distillation allowed the warmth of the glow to remain the focal point while providing the clean lines necessary for professional print production. The final terracotta and cream palette was chosen to feel earthy and welcoming, steering away from traditional warning colors to emphasize sanctuary and peace.

Campaign in Context
Campaign in use
Design mockup Public sign
03 — Reflection

A Recognizable Symbol

The final design establishes a bold, recognizable symbol for the Sanctuary for All campaign, reinforcing the message of safety and mutual protection. By prioritizing versatility across various print and digital formats, the project provides community members with a tangible tool to express their values, encourage inclusion, and signal a clear welcome to all.

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© 2026 Tiah Galloway. Made with care & a lot of feelings 💖